Virtual fitness studio
Basic-Fit
In-house recording studio
Basic-Fit is in control! And that’s especially true thanks to the group exercise revolution recording studio for home-made virtual fitness lessons. It had to be an experience-to-the-max. First Impression was given the challenge.
GXR in short
The Challenge
Hoofddorp
Recording studio
Group Exercise Revolution
AV-tech
Light, image & sound
Facts & figures
Job-to-be-done
A recording studio to shoot the virtual Basic-Fit lessons from all over the world.
All-in
Studio with studio equipment, director’s area and furnishings.
AV-tech
3 LED walls measuring 22m2, crystal clear sound and state-of-the-art lighting installation.
Fun fact
Do you remember The Challenge? That club from back then? That's now Basic-Fit's GXR studio.
ABOUT BASIC-FIT
With more than 1,000 fitness centres in the Benelux, France and Spain, Basic-Fit is the largest fitness club in Europe. As a partner, First Impression is responsible for numerous solutions that contribute to the experience and customer journey, such as the virtual fitness concept.
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It's all about experience