{"id":15426,"date":"2025-05-14T13:10:19","date_gmt":"2025-05-14T11:10:19","guid":{"rendered":"https:\/\/firstimpression.com\/?post_type=knowledge&#038;p=15426"},"modified":"2025-10-31T11:06:54","modified_gmt":"2025-10-31T10:06:54","slug":"kruidvat-launches-dooh-network-in-775-stores","status":"publish","type":"knowledge","link":"https:\/\/firstimpression.com\/de\/wissensportal\/kruidvat-startet-digital-out-of-home-netzwerk-in-775-filialen","title":{"rendered":"Kruidvat startet Digital-Out-of-Home-Netzwerk in 775 Filialen"},"content":{"rendered":"<p>Am 12. Mai hat Kruidvat mit dem landesweiten Rollout eines Digital-Out-of-Home-(DOOH)-Netzwerks begonnen. Mit einer durchschnittlichen w\u00f6chentlichen Reichweite von 5 Millionen Ladenbesuchern bietet Kruidvat Werbetreibenden die M\u00f6glichkeit, \u00fcber digitale Schaufensterdisplays zu werben \u2013 sowohl f\u00fcr Kruidvat-Kund<em>innen als auch f\u00fcr Passant<\/em>innen. F\u00fcr die Umsetzung arbeitet Kruidvat mit First Impression und Global Media &amp; Entertainment zusammen.<\/p>\n<p>Mehr dar\u00fcber auf der <a href=\"https:\/\/www.kruidvat.nl\/pers\/249720-kruidvat-lanceert-digital-out-of-home-netwerk-in-775-winkels\/\" target=\"_blank\" rel=\"noopener\">Website von Kruidvat<\/a><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gemeinsam mit First Impression baut Kruidvat eines der gr\u00f6\u00dften Retail-Media-Netzwerke in den Niederlanden auf.<\/p>\n","protected":false},"featured_media":15550,"template":"","cat_knowledge":[120],"class_list":["post-15426","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","cat_knowledge-news-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/knowledge\/15426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/knowledge"}],"about":[{"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/types\/knowledge"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/media\/15550"}],"wp:attachment":[{"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/media?parent=15426"}],"wp:term":[{"taxonomy":"cat_knowledge","embeddable":true,"href":"https:\/\/firstimpression.com\/de\/wp-json\/wp\/v2\/cat_knowledge?post=15426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}