{"id":16866,"date":"2025-08-13T11:50:39","date_gmt":"2025-08-13T09:50:39","guid":{"rendered":"https:\/\/firstimpression.com\/projecten\/lavazza-rol-out-267-locations"},"modified":"2025-11-21T10:41:11","modified_gmt":"2025-11-21T09:41:11","slug":"lavazza-deploiement-267-emplacements","status":"publish","type":"cases","link":"https:\/\/firstimpression.com\/fr\/nos-projets\/lavazza-deploiement-267-emplacements","title":{"rendered":"D\u00e9ploiement de 267 corners Caf\u00e9, cr\u00e9ant une exp\u00e9rience Lavazza unique"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Lavazza roll out | First Impression audiovisual\" src=\"https:\/\/player.vimeo.com\/video\/1113133978?h=01ab0b3262&amp;dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>En sept semaines seulement, 267 stations-service du Benelux se sont transform\u00e9es en coins caf\u00e9 Lavazza. Un design soign\u00e9, des \u00e9quipements num\u00e9riques et une gestion centralis\u00e9e ont permis d\u2019agr\u00e9menter les courtes pauses des consommateurs, en offrant une v\u00e9ritable exp\u00e9rience \u00e0 l\u2019italienne gr\u00e2ce \u00e0 notre collaboration avec Premium Coffee Group et ITAB. Un concept qui se veut \u00e9volutif d\u00e8s son lancement. <\/p>\n","protected":false},"featured_media":16863,"template":"","cat_cases":[],"proposition_cat":[420,428,430],"region_cat":[399,409],"solution_cat":[564,566],"industry_cat":[537],"type_cases_cat":[557],"class_list":["post-16866","cases","type-cases","status-publish","has-post-thumbnail","hentry","proposition_cat-affichage-dynamique","proposition_cat-retail","proposition_cat-deploiement","region_cat-belgique","region_cat-pays-bas","solution_cat-affichage-dynamique","solution_cat-retail-media","industry_cat-commerce-alimentaire","type_cases_cat-roll-out"],"acf":[],"_links":{"self":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/cases\/16866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/types\/cases"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/media\/16863"}],"wp:attachment":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/media?parent=16866"}],"wp:term":[{"taxonomy":"cat_cases","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/cat_cases?post=16866"},{"taxonomy":"proposition_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/proposition_cat?post=16866"},{"taxonomy":"region_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/region_cat?post=16866"},{"taxonomy":"solution_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/solution_cat?post=16866"},{"taxonomy":"industry_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/industry_cat?post=16866"},{"taxonomy":"type_cases_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/type_cases_cat?post=16866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}