{"id":15425,"date":"2025-05-14T13:10:19","date_gmt":"2025-05-14T11:10:19","guid":{"rendered":"https:\/\/firstimpression.com\/?post_type=knowledge&#038;p=15425"},"modified":"2025-10-31T11:06:18","modified_gmt":"2025-10-31T10:06:18","slug":"kruidvat-launches-dooh-network-in-775-stores","status":"publish","type":"knowledge","link":"https:\/\/firstimpression.com\/fr\/centre-dexpertise\/kruidvat-lance-un-reseau-digital-out-of-home-dans-775-magasins","title":{"rendered":"Kruidvat lance un r\u00e9seau Digital Out of Home dans 775 magasins"},"content":{"rendered":"<p>Le 12 mai prochain, Kruidvat entamera le d\u00e9ploiement national d\u2019un r\u00e9seau Digital Out of Home (DOOH). Avec une audience moyenne de 5 millions de visiteurs par semaine, Kruidvat permet aux annonceurs de diffuser leurs campagnes via des \u00e9crans num\u00e9riques en vitrine, touchant \u00e0 la fois les clients en magasin et les passants. Ce projet est men\u00e9 en partenariat avec First Impression et Global Media &amp; Entertainment.<\/p>\n<p>En savoir plus sur <a href=\"https:\/\/www.kruidvat.nl\/pers\/249720-kruidvat-lanceert-digital-out-of-home-netwerk-in-775-winkels\/\" target=\"_blank\" rel=\"noopener\">le site de Kruidvat<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En collaboration avec First Impression, Kruidvat construit l\u2019un des plus grands r\u00e9seaux de retail media aux Pays-Bas<\/p>\n","protected":false},"featured_media":15549,"template":"","cat_knowledge":[123],"class_list":["post-15425","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","cat_knowledge-actualites"],"acf":[],"_links":{"self":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/knowledge\/15425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/knowledge"}],"about":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/types\/knowledge"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/media\/15549"}],"wp:attachment":[{"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/media?parent=15425"}],"wp:term":[{"taxonomy":"cat_knowledge","embeddable":true,"href":"https:\/\/firstimpression.com\/fr\/wp-json\/wp\/v2\/cat_knowledge?post=15425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}