Rituals: the subtileness of tech
Rituals is one of the best and most successful brands. Originated on Dutch soil, but with stores worldwide, Rituals does not believe in retail revolutions, but sees evolutions as the most important ingredient for success. Richard Lems explains how, after 18 years at Rituals, he still visits every single store and is not afraid to climb on a stepladder to change a lightbulb in a store. Listen now on your favorite podcast platform.