Innovation, trends & development

First Impression’s expertise hub

First Impression’s experts are always working on new developments, trends and innovations in phygital retail, audiovisual technology and events. And we like to share that knowledge. Explore, discover and be inspired.

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Illuminating the Future: Developments in LED Technology
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— Illuminating the Future: Developments in LED Technology

The pace of innovation in the world of LED technology is breathtaking. From energy efficiency to flexibility and pixel enhancements, these developments are not only impressive but also set the stage for a greener and more creative future. Let’s dive into the latest developments and how they influence our audiovisual solutions and creations.

Our road to B Corp: creating impressions that last
take a look Abstract green leaves, symbolizing growth and sustainability in line with B Corp values."

— Our road to B Corp: creating impressions that last

Venturing into a sustainable future as an AV integrator might come as a surprise, but that’s the bold path we’ve chosen. We’re excited to share how we’re achieving this and, crucially, how you can contribute. Joined by our partners, clients, and the First Impression team —our AVenturers®— we’re set to revolutionize the industry.

First Impression and ITAB establish 47 shop-in-shops for Essent at MediaMarkt
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— First Impression and ITAB establish 47 shop-in-shops for Essent at MediaMarkt

First Impression, an expert in audiovisual brand experiences, has realized the first shop-in-shops for Essent in collaboration with ITAB and Studio-EMM.

The new shopping experience: omnichannel and digital signage
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— The new shopping experience: omnichannel and digital signage

In this e-book, we describe 5 sales opportunities for retailers to offer your customers the best experience.

Annual report 2023
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— Annual report 2023

This report is titled it’s all about experience and gives you an exciting overview of what makes us proud. It shows our financial results and forecast, gives a sneak peek of our game-changing steps toward the future, and explains what our company’s DNA is made of.

First Impression strengthens retail media proposition with appointment of Marvin Vacquier Droop
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— First Impression strengthens retail media proposition with appointment of Marvin Vacquier Droop

With Marvin at First Impression’s retail media helm, the expert in audio-visual brand experiences aims to further support retailers in monetising their digital signage network.

The car dealership of the future
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— The car dealership of the future

This e-book focuses on three different trends you can follow to turn your customer into a brand ambassador.

The retail trends of 2024
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— The retail trends of 2024

Consumer confidence is rising and willingness to buy is increasing. But a visit to the mall does come with specific expectations.

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Retail Strategy Director