The world of opticians and audiologists is more multifaceted than it appears at first glance. The best optical and hearing solutions are innovative and ideally suited for an experiential environment. But how do you ensure that customers actually choose you? With digital signage, you stand out on the shopping street. Moreover, in-store digital signage helps with all steps of the customer journey. An interactive touchpoint for each step.
Attractive digital signage in shop windows brings hearing and sight to the attention of passers-by. To make sure they come inside. At that time, they are almost customers already and making an appointment becomes effortless. Eye-catching digital signage in the shop window has that stopping power.
Once in the shop, digital signage provides the customer with the right information about good hearing and vision. But also about your collection, even if not everything is available in the shop. The content on your digital signage display can be quickly adapted, so you always show relevant content to your customers. Consider, for example, offers and promotions. Or highlighting the latest product.
Immediately experience what a hearing or vision solution can do for you. You increasingly draw your customer into the available information and can tailor it perfectly to their own journey. This can be done with interactive information that they go through themselves or by letting them experience it in an experience room.
Digital displays offer flexibility, unlike a poster or light box. With the right software, you can even modify the content remotely, so that you always have a relevant window display that draws people in.
Introduce customers to your range in advance through interactive touch screens and displays featuring key items and fashion trends. Have digital signage display relevant information about good hearing and vision.
Strengthen customer engagement at opticians and audiologists. Through a cash register display, highlight your loyalty program, information about promotions or branded content. Make ‘regular’ customers new members.
Make an impact with an impressive LED or video wall and increase the appeal of your shop. Showcase seasonal content, promotions and the latest trends in hearing aids and eyewear. Give them the information that makes them customers.
A window display is so much more than a digital poster. With the right technology and the right message, this digital solution increases traffic to the Schoonenberg shop.
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