Hold, compare and try out more than 1,000 products. It is all possible in one of the 3 Coolblue XXL stores. The purpose of the physical store? Connecting online and offline. First Impression helped Coolblue with the audiovisual translation and digital in-store experience.
Facts & figures
Compare & try out
experience & convenience
You can physically compare the products in an interactive way.
Narrowcasting, double sided & touch displays, sound system.
From the showroom TVs, audio & soundbar test rooms and headphones.
Navigate to the different product worlds from every corner of the store.
Thin, thinner, thinnest
We make use of the thinnest displays for signage. Double sided LG OLED screens, just 9 (!) mm thick. Um... That's thin.
Interactive multi-room audio area
The customer decides which speaker plays which type of music, all from one touch display.
“Smart solutions to help the customer as well as possible. We love that!”
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It's all about experience